There are millions of businesses in the world. But there are very few brands.
The reason for this is simple. The vast majority of business owners don't understand branding. Most think a brand is nothing more then a logo, a colour palette and good looking website. The truth is these elements are important foryour brand, but they should be the last things you think about.
Why? Because customers want to engage and buy from brands they want to see succeed. So having a brand strategy to give customers a unique reason to believe in your brand is the first step.
Once you develop your brand stategy, then it's time to begin thinking about visual expression.
Together, during the course, I'll guide you through every stage of the brand development process.
From start to finish, step-by-step.
Number of modules : 12
Number of lessons : 34
Support : Dedicated branding consultant
Publishing company : Clementine House Branding Agency
Language : English
Created & taught by : Scott Adam Lancaster